Posted on February 4, 2011 by Mike Lesczinski
Few Friday morning thoughts:
Internet Is Pissed at Ken Cole. Fashion designer turned standup comic Ken Cole learned the hard way that when it comes to comedy, the only group of professionals bestowed a “PC” waiver in our hyper-sensitive culture are comedians. Case in point: Jon Stewart. Toeing the line and navigating the social media terrain is difficult, and hence the reason for public relations consultants.
Time to hand over your twitter privileges Mr. Cole, until you can sit down with your PR rep and learn some ground rules.
Year of the Social Mobile? Despite Foursquare’s relative success with businesses, the value of location-based apps over the long-term lies with their ability to provide tangible benefits for checking-in. As more businesses realize that Facebook is a failure as advertising platform and shift investments to boosting peer-to-peer referrals, Facebook places is bound to swallow up the competition, at least in my humble opinion.
Quaro Backlash. First off, I haven’t been a fan of Quaro since I way back last month when it was seemingly every industry insider’s social media darling of the moment. Way back before users realized its quirky rating system allowed “social capital” – the personal ego boost provided by Quaro participation – to be left to the whim of mobs. Robert Scoble, the Scobleizer, one of the platform’s most influential original proponents admits as much by acknowledging the error of his ways.
(At least until it’s out of beta, fixes its rating system, figures out a permanent way to ban SEO and marketing vultures, and shows it can stand up to LinkedIn Answers and Groups.)
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